diff --git a/.env.sample b/.env.sample
index 3194f024c..c0f5c18e5 100644
--- a/.env.sample
+++ b/.env.sample
@@ -181,3 +181,7 @@ RATE_LIMITER_ENABLED=true
 # Configure default throttling parameters for rate limiter
 RATE_LIMITER_REQUESTS=1000
 RATE_LIMITER_DURATION_WINDOW=60
+
+# Iframely API config
+IFRAMELY_URL=
+IFRAMELY_API_KEY=
diff --git a/plugins/iframely/plugin.json b/plugins/iframely/plugin.json
new file mode 100644
index 000000000..e4a500e96
--- /dev/null
+++ b/plugins/iframely/plugin.json
@@ -0,0 +1,5 @@
+{
+  "name": "Iframely",
+  "description": "Integrate Iframely to enable unfurling of arbitrary urls",
+  "requiredEnvVars": ["IFRAMELY_URL", "IFRAMELY_API_KEY"]
+}
diff --git a/plugins/iframely/server/.babelrc b/plugins/iframely/server/.babelrc
new file mode 100644
index 000000000..c87001bc4
--- /dev/null
+++ b/plugins/iframely/server/.babelrc
@@ -0,0 +1,3 @@
+{ 
+  "extends": "../../../server/.babelrc"
+}
diff --git a/plugins/iframely/server/iframely.ts b/plugins/iframely/server/iframely.ts
new file mode 100644
index 000000000..3a359f1c5
--- /dev/null
+++ b/plugins/iframely/server/iframely.ts
@@ -0,0 +1,24 @@
+import fetch from "fetch-with-proxy";
+import env from "@server/env";
+import { InvalidRequestError } from "@server/errors";
+
+class Iframely {
+  private static apiUrl = `${env.IFRAMELY_URL}/api`;
+  private static apiKey = env.IFRAMELY_API_KEY;
+
+  public static async get(url: string, type = "oembed") {
+    try {
+      const res = await fetch(
+        `${this.apiUrl}/${type}?url=${encodeURIComponent(url)}&api_key=${
+          this.apiKey
+        }`
+      );
+      const data = await res.json();
+      return data;
+    } catch (err) {
+      throw InvalidRequestError(err);
+    }
+  }
+}
+
+export default Iframely;
diff --git a/plugins/iframely/server/unfurl.ts b/plugins/iframely/server/unfurl.ts
new file mode 100644
index 000000000..a70e2212d
--- /dev/null
+++ b/plugins/iframely/server/unfurl.ts
@@ -0,0 +1,3 @@
+import Iframely from "./iframely";
+
+export const unfurl = async (url: string) => Iframely.get(url);
diff --git a/server/env.ts b/server/env.ts
index 9bb1a114a..47c71eb09 100644
--- a/server/env.ts
+++ b/server/env.ts
@@ -601,6 +601,24 @@ export class Environment {
     this.AWS_S3_UPLOAD_MAX_SIZE
   );
 
+  /**
+   * Iframely url
+   */
+  @IsOptional()
+  @IsUrl({
+    require_tld: false,
+    allow_underscores: true,
+    protocols: ["http", "https"],
+  })
+  public IFRAMELY_URL = process.env.IFRAMELY_URL ?? "https://iframe.ly";
+
+  /**
+   * Iframely API key
+   */
+  @IsOptional()
+  @CannotUseWithout("IFRAMELY_URL")
+  public IFRAMELY_API_KEY = this.toOptionalString(process.env.IFRAMELY_API_KEY);
+
   /**
    * The product name
    */
diff --git a/server/routes/api/urls/urls.ts b/server/routes/api/urls/urls.ts
index 29c5db17b..634fb1e5e 100644
--- a/server/routes/api/urls/urls.ts
+++ b/server/routes/api/urls/urls.ts
@@ -10,6 +10,7 @@ import { authorize } from "@server/policies";
 import { presentDocument, presentMention } from "@server/presenters/unfurls";
 import { APIContext } from "@server/types";
 import { RateLimiterStrategy } from "@server/utils/RateLimiter";
+import { Iframely } from "@server/utils/unfurl";
 import * as T from "./schema";
 
 const router = new Router();
@@ -47,22 +48,21 @@ router.post(
     }
 
     const previewDocumentId = parseDocumentSlug(url);
-    if (!previewDocumentId) {
-      ctx.response.status = 204;
+    if (previewDocumentId) {
+      const document = previewDocumentId
+        ? await Document.findByPk(previewDocumentId)
+        : undefined;
+      if (!document) {
+        throw NotFoundError("Document does not exist");
+      }
+      authorize(actor, "read", document);
+
+      ctx.body = presentDocument(document, actor);
       return;
     }
 
-    const document = previewDocumentId
-      ? await Document.findByPk(previewDocumentId, {
-          userId: actor.id,
-        })
-      : undefined;
-    if (!document) {
-      throw NotFoundError("Document does not exist");
-    }
-    authorize(actor, "read", document);
-
-    ctx.body = presentDocument(document, actor);
+    const data = await Iframely.unfurl(url);
+    ctx.body = data;
   }
 );
 
diff --git a/server/types.ts b/server/types.ts
index d6c6670d9..6155d7d8c 100644
--- a/server/types.ts
+++ b/server/types.ts
@@ -446,3 +446,7 @@ export type CollectionJSONExport = {
     [id: string]: AttachmentJSONExport;
   };
 };
+
+export type UnfurlResolver = {
+  unfurl: (url: string) => Promise<any>;
+};
diff --git a/server/utils/unfurl.ts b/server/utils/unfurl.ts
new file mode 100644
index 000000000..b9518fd5b
--- /dev/null
+++ b/server/utils/unfurl.ts
@@ -0,0 +1,24 @@
+import path from "path";
+import glob from "glob";
+import { startCase } from "lodash";
+import env from "@server/env";
+import Logger from "@server/logging/Logger";
+import { UnfurlResolver } from "@server/types";
+
+const resolvers: Record<string, UnfurlResolver> = {};
+const rootDir = env.ENVIRONMENT === "test" ? "" : "build";
+
+glob
+  .sync(path.join(rootDir, "plugins/*/server/unfurl.js"))
+  .forEach((filePath: string) => {
+    // eslint-disable-next-line @typescript-eslint/no-var-requires
+    const resolver: UnfurlResolver = require(path.join(
+      process.cwd(),
+      filePath
+    ));
+    const name = startCase(filePath.split("/")[2]);
+    resolvers[name] = resolver;
+    Logger.debug("utils", `Registered unfurl resolver ${filePath}`);
+  });
+
+export const Iframely = resolvers["Iframely"];